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Learn the impact of Buyer Persona on overall Digital Marketing Strategy

Defining a buyer persona (also called a customer persona, audience persona, or marketing persona) helps you create content to better target your ideal customer. As a social marketer—or any marketer, for that matter—it’s easy to get lost in the details of tracking your latest engagement rates and campaigns. Buyer personas …

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Facebook to Impose Limits on Number of Ads

Facebook will begin restricting the number of promotions a Page can run in February of 2021. Cutoff points will be founded on the most special promotion month in the earlier year. Facebook has reported another activity around the number of promotions that Pages can appear dependent on their spend size. …

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