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Social media marketing can be described as doing marketing on a social media platform to communicate with your customers for building a brand, increasing sales, and driving website traffic. This includes publishing great content on your social media accounts and pages, getting responses and engaging your social media followers, analyzing …

When you are talking about Search Engine Marketing (SEM), the most common question arises “What is the better option between SEO and PPC”. This is not a simple question with a specific answer to follow but it all depends on your objective, resources, current situation, and the marketplace. What should …

With the change and advancement of present-day technology, privately owned corporations, partnerships, or sole proprietorships that have fewer employees are doing all that they can to keep up in the competitive market. Large enterprises are either changing their plans of action to an online one or making stronger and more …